The Westminster Kennel Club launches “Road to Westminster” initiative: Club producing Video Content from dog events across the U.S.

The Westminster Kennel Club will produce video content from a select number of U.S. dog events throughout the year to promote the sport online and on cable television. This is one of several initiatives the club is developing to educate the public, promote dog sports and responsible dog ownership.

A Westminster production team will visit dog shows and trials in several regions of the country to videotape members of the sport as they travel on the “Road to Westminster”. The edited news clip content will include interviews with exhibitors, club officials and general show footage with an emphasis on educating the public about dog sports and the people involved in them.

The content will cover a variety of topics from the sports of conformation, junior showmanship, agility and obedience. The topics within each sport will range from basic education, such as Agility 101, to interviews with a “Best in Show” winning dog’s breeder to how to start in junior showmanship.

The inaugural event for this initiative will be May 7 at the Bucks County Kennel Club show in Erwinna, Penn.

Information: www.westminsterkennelclub.org.